The American Customer Satisfaction Index (ACSI) is a uniform and independent measure of household consumption experience. The ACSI is a powerful economic indicator; it tracks trends in customer satisfaction and provides valuable information about the consumer economy for companies, industry trade associations, and government agencies. The ACSI is produced through a partnership of the University of Michigan Business School, the American Society for Quality (ASQ), and the international consulting firm, CFI Group. Data is collected from consumers via telephone and the internet. The site features information regarding what the ACSI measures, how data is measured, the methodology,
past conclusions, current research, reports, press releases, frequently asked questions, and a fact sheet for quick reference. This will be added to Business Resources 2004-05 Internet MiniGuide. This has been added to Statistics Resources Subject Tracer™ Information Blog.
posted by Marcus Zillman |
4:05 AM
