Americans are becoming avid blog readers, with 32 million getting hooked in 2004, according to new research. The survey, conducted by the Pew Internet and American Life Project, showed that blog readership has shot up by 58% in the last year. Some of this growth is attributable to political blogs written and read during the US presidential campaign. Despite the explosive growth, more than 60% of online Aericans have still never heard of blogs, the survey found. Blogs, or web logs, are online spaces in which people can publish their thoughts, opinions or spread news events in their own words. Companies such as Google and Microsoft provide users with the tools to publish their own blogs.
posted by Marcus Zillman |
4:15 AM